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Buchcover The Executor of Integrated Marketing Communications Strategy: Marcom Manager’s Working Model

The Executor of Integrated Marketing Communications Strategy: Marcom Manager’s Working Model

Kwang-Yong Shin

Springer Berlin

Buchcover Transnational Marketing and Transnational Consumers

Transnational Marketing and Transnational Consumers

Ibrahim Sirkeci

Springer Berlin

Buchcover Study on the Consensus Salary System for Modern Enterprises

Study on the Consensus Salary System for Modern Enterprises

Springer Berlin

Vertical Price Coordination and Brand Care

Interdisciplinary Perspectives on the Prohibition of Resale Price Maintenance

Springer Berlin

Buchcover Strategy for Action – II

Strategy for Action – II

Strategy Formulation, Development, and Control

Giorgio Gandellini

Springer Italia

Buchcover Management of Alliance Networks

Management of Alliance Networks

Formation, Functionality, and Post Operational Strategies

Włodzimierz Sroka

Springer Berlin

Buchcover Family Firms

Case Studies on the Management of Growth, Decline, and Transition

Malin Brännback

Buchcover The Co-creative Meeting

The Co-creative Meeting

Practicing Consensual Effectivity in Organizations

Christoph Mandl

Springer Berlin

Buchcover Family Firms

Case Studies on the Management of Growth, Decline, and Transition

Malin Brännback

Buchcover Innovation Management in Knowledge Intensive Business Services in China

Innovation Management in Knowledge Intensive Business Services in China

Springer Berlin

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