iPhone App Development: The Missing Manual

Anyone with programming experience can learn how to write an iPhone app. But if you want to build a great app, there's a lot more to it than simple coding: you also need to know how design and market your creation. This easy-to-follow guide walks you through the entire process, from sketching out your idea to promoting the finished product.
* Get to know the tools for developing your iPhone app
* Design a great app before you start coding
* Build a complex app with Xcode and Interface Builder
* Decide how to brand your app-then beta-test that brand in the real world
* Learn the inside scoop on how to get your app into the App Store
* Promote your product, track sales, and build a strong customer following