The Process of Internationalization von Trevor Buck | ISBN 9781403932280

The Process of Internationalization

von Trevor Buck, herausgegeben von F. McDonald, M. Mayer und M. Geppert
Mitwirkende
Herausgegeben vonF. McDonald
Herausgegeben vonM. Mayer
Herausgegeben vonM. Geppert
Autor / AutorinTrevor Buck
Buchcover The Process of Internationalization | Trevor Buck | EAN 9781403932280 | ISBN 1-4039-3228-X | ISBN 978-1-4039-3228-0

The Process of Internationalization

von Trevor Buck, herausgegeben von F. McDonald, M. Mayer und M. Geppert
Mitwirkende
Herausgegeben vonF. McDonald
Herausgegeben vonM. Mayer
Herausgegeben vonM. Geppert
Autor / AutorinTrevor Buck
The book is based on the best papers presented at the 30th Annual Conference of the UK Chapter of the Academy of International Business. The focus of the papers revolves around the process of internationalization and is centred on four main themes: * The strategic and organizational development of the internationalized firm * The role of culture and institutions in international business * Internationalization of Small and Medium Sized Enterprizes * Foreign Direct Investment, impact and policy implications Covering a wide variety of topical internationalization issues, this book brings together findings from many of the foremost researchers in the field.