SAP CRM

Master the business processes and configuration for SAP Customer Relationship Management! This guide offers the details you need about key SAP CRM functionality and customization. Understand the key SAP CRM business processes and then configure the system for marketing, sales, and service. From master data to middleware to the web UI, get the answers you need to tailor SAP CRM for your own requirements. Topic Highlights• Deployment options• WebClient UI • Middleware• Master data configuration• Business transactions• Marketing, sales, and service• Mobile technology• Analytics• Workload analysis• Interaction Center• SAP Hybris Cloud for Customer (C4C)
Highlights:

Deployment options Web Client Middleware Master data configuration Transactions Business transactions Marketing, sales, and service Mobile technology Analytics Workload analysis