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![]( "Buchcover ISBN 9783757881498")
Confessions of 2 Dinosaurs
Timeless Lessons in International Marketing and Sales
von Thomas Andersen und Sal HatteeaThis book makes you street-smart, with only a bit of academia!
Two dinosaurs of marketing describe their careers in automotive, food, household goods, jewellery, cosmetics and TV Home Shopping.
They give useful advice for young professionals how the business world works in stories from the marketing and sales frontier and in textbook chapters.
Two dinosaurs of marketing describe their careers in automotive, food, household goods, jewellery, cosmetics and TV Home Shopping.
They give useful advice for young professionals how the business world works in stories from the marketing and sales frontier and in textbook chapters.