Key Concepts in Strategic Management von Jonathan Sutherland | ISBN 9780230204560

Key Concepts in Strategic Management

von Jonathan Sutherland
Buchcover Key Concepts in Strategic Management | Jonathan Sutherland | EAN 9780230204560 | ISBN 0-230-20456-2 | ISBN 978-0-230-20456-0

Key Concepts in Strategic Management

von Jonathan Sutherland
Key Concepts in Strategic Management is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what strategic management is all about. It will be especially useful as a revision aid.