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![]( "Buchcover ISBN 9780470494936")
The Elephant In The Room
A financial fable filled with lessons for building long-termwealth
"What most people don't understand, and what usually turns outto be the elephant in the room, is their behavior. It affectseverything in your life, including the way you earn, spend, andsave."
--Aunt Katherine
Michael Davidson and his wife, Jennifer, knew what they wantedfrom life and had some pretty good financial habits, but they werefar from prepared for the future. Despite a healthy income andsuccessful career, Michael--who's facing down thirty, with awife who also works, and two kids--can't seem to accumulate anysavings, and the family continues to live from paycheck topaycheck.
Frustrated by his situation, Michael seeks the advice of aperson who, in his eyes, has found a way to overcome thischallenge--his now comfortably retired Aunt Katherine. Whatfollows is a series of conversations in which Michael discoversthat some fundamental concepts, all under his control, can put hisfamily in a better financial position.
Engaging and informative, The Elephant in the Room follows thefictional weekly meetings--based on the real-world experiencesof financial advisors and employees from First Command FinancialPlanning--between Michael and Aunt Katherine as they discussthe elements that guide their financial behavior and prepare a planto achieve his family's financial objectives.
A refreshing look at what it really takes to secure yourfinancial future, The Elephant in the Room contains insights andadvice that will put you on the path to prosperity.
A financial fable filled with lessons for building long-termwealth
"What most people don't understand, and what usually turns outto be the elephant in the room, is their behavior. It affectseverything in your life, including the way you earn, spend, andsave."
--Aunt Katherine
Michael Davidson and his wife, Jennifer, knew what they wantedfrom life and had some pretty good financial habits, but they werefar from prepared for the future. Despite a healthy income andsuccessful career, Michael--who's facing down thirty, with awife who also works, and two kids--can't seem to accumulate anysavings, and the family continues to live from paycheck topaycheck.
Frustrated by his situation, Michael seeks the advice of aperson who, in his eyes, has found a way to overcome thischallenge--his now comfortably retired Aunt Katherine. Whatfollows is a series of conversations in which Michael discoversthat some fundamental concepts, all under his control, can put hisfamily in a better financial position.
Engaging and informative, The Elephant in the Room follows thefictional weekly meetings--based on the real-world experiencesof financial advisors and employees from First Command FinancialPlanning--between Michael and Aunt Katherine as they discussthe elements that guide their financial behavior and prepare a planto achieve his family's financial objectives.
A refreshing look at what it really takes to secure yourfinancial future, The Elephant in the Room contains insights andadvice that will put you on the path to prosperity.
