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![]( "Buchcover ISBN 9780470588482")
The Worst-Case Scenario Business Survival Guide
How to Survive the Recession, Handle Layoffs,Raise Emergency Cash, Thwart an Employee Coup,and Avoid Other Potential Disasters
von David Borgenicht und Mark JoynerThis book could save your business!
Since 1999, the Worst-Case Scenario survival handbookshave provided readers with real answers for the most extremesituations. Now, in a time of economic crisis, the bestsellingseries returns with a new, real-world guide to avoiding the worstbusiness cataclysms.
Here, you'll find solutions for the most dangerous, deadlysituations your business will ever encounter-whether those crisesrelate to finance, human resources, strategy, sales and marketing, or the executive suite. This book is no joke-and you won't find anybuzzwords or fables about fictitious CEOs in here-just expertadvice and step-by-step info on what to do when you're facing atrue business nightmare. You'll learn how to
* Stay in business when you can't make payroll * Fend off an employee coup * Perform emergency surgery on your overhead * Deal with nightmare customers * And much, much more
Until now, there's never been a clear, step-by-step guide todealing with the sudden turns for the worst that can doom yourbusiness. The Worst-Case Scenario Business Survival Guideprovides you the answers you need when disaster strikes-and whatyou must know to avoid the next one.
Since 1999, the Worst-Case Scenario survival handbookshave provided readers with real answers for the most extremesituations. Now, in a time of economic crisis, the bestsellingseries returns with a new, real-world guide to avoiding the worstbusiness cataclysms.
Here, you'll find solutions for the most dangerous, deadlysituations your business will ever encounter-whether those crisesrelate to finance, human resources, strategy, sales and marketing, or the executive suite. This book is no joke-and you won't find anybuzzwords or fables about fictitious CEOs in here-just expertadvice and step-by-step info on what to do when you're facing atrue business nightmare. You'll learn how to
* Stay in business when you can't make payroll * Fend off an employee coup * Perform emergency surgery on your overhead * Deal with nightmare customers * And much, much more
Until now, there's never been a clear, step-by-step guide todealing with the sudden turns for the worst that can doom yourbusiness. The Worst-Case Scenario Business Survival Guideprovides you the answers you need when disaster strikes-and whatyou must know to avoid the next one.