Mastering Business Negotiation

Mastering Business Negotiation is a handy resource for anyleader or manager who needs practical strategies and ideas whenconducting business negotiations. Grounded in solid research, theauthors - experts in the field of business negotiation - reduce thehuge volume of available information into an accessible handbookfor busy executives who need to prepare for everyday negotiationsas well as for more demanding and complex negotiation situations.
Mastering Business Negotiation offers down-to-earthadvice for learning to play the negotiation game and shows howto:

* Understand the game so you can better control what happens * Predict the sequence of negotiation activities and move fromdisagreement toward agreement * Identify the strategies and tactics of other players in thegame. * Apply the rules of the game - the "do's and don'ts" that willultimately lead to success