Facebook Marketing All-in-One For Dummies

A detailed resource for businesses and individuals seeking topromote goods and services on Facebook
Social media is the number one vehicle for online marketing, andFacebook may be the most popular site of all. Facebook marketersmust consider content delivery, promotions, etiquette andprivacy, creating community, applications, advertisements, the opengraph, and much more. Written by social media experts, thisall-in-one guide gives marketers and small-business owners all thetools they need to create successful Facebook marketingcampaigns. * Successful marketing campaigns today require effective use ofsocial media, especially Facebook * This guide covers understanding Facebook basics, developing amarketing plan, creating your business Facebook page, engaging yourcommunity, working with apps, advertising within Facebook, ways toconnect with users, and monitoring and measuring your campaign * Expert authors use plenty of examples and case studies toillustrate the techniques and how to use them
Everyone with something to market on Facebook can do a betterjob of it with the advice in Facebook Marketing All-in-One ForDummies.