The Presentation Lab

Revealing the difference between great slides and greatpresentations Based on a proven process from one of the world's mostprominent presentation consultancy and design firms, ThePresentation Lab challenges everything you thought you knewabout creating and delivering engaging business presentations. Author Simon Morton shares his unique PresentationOptimization methodology and takes readers on a journey ofevolution and revolution to discover what makes an effectivepresentation (and you may be surprised to know that great design isthe last thing you need to worry about). Using practical tips and drawing on Simon's experiencesworking with companies around the globe, The Presentation Lab willhelp everyone who ever needs to present by revealing what works, what doesn't and, more importantly, why. The PresentationLab tackles „Death by PowerPoint“ head on bydispelling presentation myths, examining the latest presentationinnovations, exploring new concepts for audience engagement anddelivery and challenging to status quo of today's businesspresentation landscape.